A few years ago, Search Engine Optimization shortly known as SEO was the most buzzed about topic in online marketing. In recent time we over and over again hear, “Content is king.” While successful online Google friendly content SEO marketing for a certainty does require the creation of high quality, relevant, engaging and information rich content, Search Engine Optimization considerations are still of paramount importance. The difference now is that SEO is more closely tied to the social exposure of your content. While keyword research still matters, the main concern of content creators should be creating highly “share-worthy” content. Each time your content is liked on Facebook, tweeted on Twitter, “+1” on Google+ or shared on LinkedIn, it is getting a stamp of approval increasing its reach and magnifying your opportunities for higher rates of traffic and lead generation and improved SEO. Achieving top ante of amusing administration indicates to Google that you are bearing agreeable that humans amount abundant to share. Google seek rankings are more demography into annual the amusing acknowledgment and access of agreeable and the authors who actualize it. Google is the a lot of able and affecting seek engine, so the alteration means it evaluates your agreeable and website should be of cogent accent to you.
There are some necessary steps everyone can take to increase the social exposure of your content, including sharing it on syndication sites, such as Business two Community and Social Media Today, and all the major social networks: Facebook, Twitter, Google+ & LinkedIn. Posting your content to popular social bookmarking sites, such as Digg, Stumble upon and Delicious can be another source of increased exposure. Invest time in setting up Google Authorship, properly link all your relevant content from across the web to your robust Google+ profile, and set up author verification on your company blog and wherever else you publish original content.
While demography these accomplish in announcement your agreeable will no agnosticism be beneficial, it is analytically to abode the affair at the amount ensuring that you are bearing the affectionate of agreeable that humans are accountable to share. Consistently creating valuable, accordant and share-worthy agreeable will accordingly advance your seek rankings, as Google is more allegorical their algorithms with amusing administration data. Creating absolutely share-able agreeable will get others to advance your agreeable for you.
Google Guidelines for Creating Highly Share-able Content
Google is tasked with the challenge of using algorithms to determine what type of content people find compelling, valuable and share-worthy and also offers an overall positive user experience. Google aims to rank such content high in their search results. If you want your content to get ranked highly, follow these guidelines, which were informed by the Google Webmaster Central Blog.
1. Your content should be trustworthy.
2. Your content should display thought leadership and genuine interest and passion about subject matter.
3. Content should be free of spelling errors, typos, grammatical problems and editing oversights.
4. Content should be original and avoid redundant articles on the same topics with only slightly different keyword variations.
5. Content should not only be created with SEO in mind; the style and substance of content must appeal to reader interest.
6. Your content should cover important industry trends and news and not merely push your own products or services.
7. Your content should aim to provide better value than other pages in related search results.
8. Content should be objective and present various viewpoints.
9. Your blog content will be more highly ranked, if your blog is able to gain recognition as a trusted authority on covered topics.
10. Content should be comprehensive and broad, while also providing thoughtful and in-depth analysis.
11. If readers find your content so valuable that they bookmark and share it with their contacts, it will improve your SEO.
12. Your website and blog should not be so jam-packed with ads that they distract visitors from focusing on your content.
13. Your website and blog should be neatly organized and visually appealing.
Follow these guidelines to actualize agreeable that demands to be read, beheld and shared, because it is high-quality and provides absolute amount to readers. Effective agreeable business can advance your SEO and access website cartage and advance generation. Without high-quality agreeable creation, you will not be able to accomplish the amusing signals that Google is application to advance their seek baronial processes.